Everyday Moves: Integrating Movement for Well-Being
The Challenge
Life is hectic, and squeezing in time for physical activity feels impossible. But what if movement didn’t have to be another chore? Everyday Moves set out to solve this by designing a fun, easy-to-use platform that helps busy individuals incorporate small, daily movements into their routines—boosting overall well-being and productivity.
The Solution
Everyday Moves provides quick, actionable movement routines, personalized suggestions, and motivational nudges that fit perfectly into packed schedules. By blending physical activity with mental wellness practices, the platform helps users feel more energized, focused, and less stressed—without disrupting their day.
User Research: Unlocking Key Insights
Through extensive research, including interviews, surveys, and usability tests, we discovered:
👉 Time is the biggest barrier: Busy professionals feel overwhelmed and lack time to dedicate to movement.
👉 Lack of motivation and guidance: Users often need reminders and encouragement to stay active.
👉 Physical and mental well-being are intertwined: Movement improves not just physical health but also boosts mood and mental clarity.
Proto Persona: Meet Bella Reynolds—a career-driven, family-focused marketing manager who struggles to balance self-care with her packed schedule. She loves tech, enjoys quiet evenings, and seeks quick, effective ways to stay active.
Defining the Core Problem
POV Statement:
Users want to be more active but are hindered by time constraints and a lack of guidance. A platform that offers simple, flexible, and easily accessible movement solutions can help them stay on track without adding to their to-do lists.
After using the platform consistently, Sarah feels:
✔️ More energized and less stressed.
✔️ Empowered by tracking her progress.
✔️ Motivated to continue building healthy habits.
Iteracting for Growth
Usability tests revealed opportunities for growth, such as adding community challenges and incorporating gamification elements. By refining our features and expanding personalization options, Everyday Moves is poised to become an indispensable part of busy users’ lives.
Designing the Experience
User Scenario:
Enter Sarah, a 34-year-old project manager juggling work, family, and life. After realizing she feels sluggish and less productive, she downloads Everyday Moves. The app gently nudges her to take small movement breaks throughout her day—helping her feel more focused and energized.
Prototyping & Usability Testing
I built clickable prototypes and tested them with real users to ensure a seamless experience.
Sign-up was smooth, but separating login options reduced initial confusion.
Users easily navigated to the homepage and completed movement sessions.
A tutorial for new users enhanced navigation and improved onboarding.
The Impact
Final Thoughts
The journey from idea to actionable insights has been eye-opening. By understanding the challenges of busy professionals, we’ve crafted a platform that not only promotes physical movement but also nurtures mental well-being. Everyday Moves is more than just an app—it’s a lifestyle shift toward better health, one small step at a time.
Ready to move? Let’s make every day count!